PMM Hive Essentials
Product Marketing: How to Build a Base of Influence
It is not uncommon for product marketers to find themselves in a situation where very few people in the organization understand what product marketing does.
To truly maximize the impact of product marketing, we first need to educate and build a base of influence across the various go-to-market (GTM) teams.
Communicate effectively with your GTM teams with this ready-to-use presentation slides created by our PMM Hive member, Brian Martell. You can simply copy and paste into any presentation.
For more tips on how to build a base of influence, see How to Build a Base of Influence for Product Marketing.
Product Release Go-to-Team Checklist Kit
Editable presentation slides to communicate with your GTM teams and build awareness. 10 pages.