Fundamentals

“Are the slides for the release ready?”“Can we create big noise with analysts and media about our upcoming…

“Wait, what is it that you do again?”“So, are you part of the product team or marketing?”“Is there…

A product is an arbitrary line drawn around intellectual property for the purposes of communication and monetization.  The…

An internet search for “what is product marketing?” returns an underwhelming series of Venn diagrams that all look…