PMM Hive Essentials
Breaking into Product Marketing without Experience or Networking
Product Marketing Experience Responsibility Map Canvas
Approach the task of applying for a new job as you would any other product marketing project. Except you are the product, and potential employers are your customer.
When you think of it this way, you’ll unlock a whole world of tactics and strategies that will help you get through to the right customers (employers), in the right place, at the right time – just like any great marketer.
Using this editable template to help you identify your relevant skills from prior experiences, and map out yours skills. Back it up with examples, against a real-life job description.
Having this prep work done before the application will also carry you through first, second, third stage interviews – combined with the SAIL framework of course!
For more information see How to Break into Product Marketing without Experience or a Network.
Product Marketing Experience/Responsibility Canvas
Editable pdf document to help you break into product marketing. 1 page.