Product Marketing Positioning Course

Product marketing courses for all. The top-notch positioning course, Positioning for Advantage, is available now. Blended online and live. Places are limited. First come first served.

Positioning for Advantage

Free Online Training Course

Positioning for Advantage Online Course

This positioning course teaches Positioning for Advantage, which is a positioning and messaging framework for B2B technology companies, especially those in a competitive market. 

The framework emphasizes competitive differentiation as the anchor to product positioning. It is a proven framework that has been used by many of the world’s most successful technology companies.